Thursday, March 25, 2010
Beauty and the Bike
I have been following the Beauty and the Bike project out of the UK and am encouraged that other car-centric countries are asking why so many young people don't ride their bikes much anymore. I find that many women I know simply don't realize how easy it is to bike and what benefits we get from it. The project is coming out with a DVD and I hope to get a copy (and the book) to keep up with the project. Wish we could something like that here......
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This is great. It is important to appeal to girls via fashion. My friend just took his 4 yr old to the bike shop to get her first little Trek. He said her criteria was simple... color, basket and streamers!! He found it interesting but I know that with our daughter the "design" issues and color are far more important than gears, tires etc.. When we bought her last bike they only had her size in a very boring gold color, but told her they could order the light periwinkle! Needless to say she was very glad to wait.
ReplyDeleteI hate to admit it, but while gears and such are important to me, I want the bike to look GOOD! :-D My current bike is not nearly attractive enough for me but gets the job done and reminds me of my Mom (who gave me the bike as it had been hers--she has a new one now). Do they do custom paint jobs on bikes?
ReplyDeleteMy husband has a frame he is going to get painted and found several custom painters I think. YOu can order custom bikes too but the cost is high. My bike is pretty plain...like me and silver and black like my hair!
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